We have noticed through
many of our customers experiences that
in order to improve your response rate you
should structure your questionnaires in the
form of competition.
Mention this competition
in your initial email invite that you send
It is fairly common for
people to return but not to actually fill
out your survey - motivate your respondents
again by reminding them of what they could
win in the actual text of your survey. (Our
system allows you to measure returning users
who dont fill out the questionnaire)
"Win a bottle of wine !!!! "
will go a long way to
increasing your response rate.